Star Tribune
Brief
Star Tribune wanted to level up their brand, including a new website for their ecommerce experience. Better integrated, less overhead, more nimble, and less headaches for their team. Their results? Lightning fast websites for their customers AND their employees.
Star Tribune tapped Irish Titan to bring a new face to their ecommerce presence and differentiate itself from their other non-ecommerce URLs. They struggled to manage the logistics that come with WordPress, getting bogged down in compatibility issues, lack-luster API integrations, and subpar internal workflows. This made website changes a nightmare, rather than a powerhouse for the newspaper.
We jumped into action, moving them to Shopify for a lean and lightning front AND back end experience. We trimmed up the user's experience, meaning stronger conversion rates. Star Tribune now has a stable platform to build upon, integrate in the future, and sell faster with.
Tech Stack
Matrixify
Printful
Subatomic Digital
Split Order
ShipStation
ShipEdge
Kiwi Size Chart
SC Product Options
MinMaxify
Stripe
Tax Cloud
Salesforce Marketing Cloud Integration
